Dyslexic Design Thinking: When Neurodivergence and Creativity Meet

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Dyslexia affects as many as 1 in 5 people. Most people view it exclusively as a challenge with reading and writing - what they don’t realize is that dyslexic brains have many gifts and strengths!  Gil Gershoni introduces Dyslexic Design Thinking and shares how dyslexia offers a heightened advantage, what he calls his “hyper-ability.” Learn how parents and educators can find the hyper-ability in children’s differences and foster these unique strengths to boost self-esteem, school/career pathways, and finding their place in the world. In the words of our speaker, we talk about how we can “suspend the limiting connotations of a learning disability, so that neurodivergent people can recognize the liberating truth in front of their faces: that each human mind contains the potential for a hyper-ability just waiting to be discovered.”

Gil Gershoni is the co-founder and creative director of Gershoni Creative, a branding agency with offices in San Francisco and Dallas. For more than 25 years, Gil has developed design- and innovation-focused solutions that help brands connect with themselves, their audiences and the world around them. Clients include Google, Apple, Spotify, Deloitte, Nike, BBC and Patrón. Gil is also the founder of Dyslexic Design Thinking, an initiative that explores how the dyslexic mindset can help improve the way we think, create and relate to one another. He is the host of the Dyslexic Design Thinking podcast, which features interviews with dyslexic creators, entrepreneurs and thought-leaders. Gil is an advocate for the reframing of dyslexia as a “hyper-ability” and regularly speaks to audiences about the power of neurodiversity, including a sold-out appearance at South by Southwest.

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